Add more or less information about the conference sessions and see how subscribers respond. Also, feel free to use examples and templates with the help of the platform for the wording of thank you emails after an event. If you're in need of anything like this, consider contacting us at Glue Up, and we'll help give you a tour of our own webinar solution which includes a wide range of tools that help you make a smashing webinar or webinar series. This is a great example of a multi-event invitation. When an offering is this direct, the email can consist of very minimal or no text, focusing completely on the early bird discount. The data shows that email will continue to play a very important role in the event organizer’s promotional strategy. 6 Event Email Examples to Boost Attendance (and Tips to Make Them Work Even Better) April 3, 2019. Gathering as many early registrations as possible is key. Key takeaway:  Be conscious of your email audience and create emails tailored to their specific perspective, creating a much more personalized feel. The organization and cleanliness of this email is pristine, speaking to science lovers everywhere. And don’t forget CoSchedule makes managing email marketing easy on one comprehensive marketing calendar. Include only three sections within the email and keep each section clear and concise. By creating an email campaign dedicated to an event application process, readers will understand your event to be of high standards and thus want to attend even moreso. This is a great example of how the Zoomtopia team went the extra mile to make it as simple as possible for prospects to register for the event. Street team event promotion. Which examples most inspired the next campaign you’re planning to launch? The first section highlights the event content, the second is a video, and the third focuses on their early bird price discount. Oftentimes, emails can feel impersonal and automated to the point that we forget that another human being created and sent the email. Because WWDC attracts top developers from around the world, the email speaks to them in their language, turning the event invitation into a command prompt. Given the diversity of examples, there will surely be something, Women’s Conference: Combined Design Principles, Zoomtopia: Helpful Resources for the Reader, Orbit Media Conference: Adding a Personal Touch, Social Media Marketing World: The Email Signature, Consensus: Promoting Registration During The Event, The Email Design Conference: Global Brand Visualization. hbspt.cta._relativeUrls=true;hbspt.cta.load(318095, 'b6e91918-7048-4435-8f48-492935e2ff7b', {}); Topics: Topics: Event Marketing. Here’s a good example of a lead magnet promotion email I received from HubSpot.. Key takeaway: Use every available space in the email to promote the event. Emails like this prove that the WWDC events team are very familiar with their audience and send messages that their audience would very much appreciate. Thus. This may sound overwhelming at first, the timing turns out to be ideal because attendees are already excited to be at the event. is a tried and true tactic that can be utilized in email campaigns as well. This will familiarize your attendees with the event content. Best event invitation email examples. Key takeaway: If you need to communicate a lot of information in one email, organize the info in a way that is still consumable for the reader. About the Author . If you’re attending conferences and business-to-business events, let your audience know about it! In the context of event email marketing tactics, the goal of any email should be to capture the reader’s attention. For event marketers, email is an integral part of the overall strategy. Including a video as the central piece of content is a great way to gain high click-through rates and create a more engaging experience for the reader. They almost give you the feeling that you are in a movie and you have to take action. In this article, we provide examples of marketing events that are truly amazing. Email marketing is a powerful marketing channel, a form of direct marketing as well as digital marketing, that uses email to promote your business’s products or services. Now check out these 6 event email examples (from businesses that send the best event marketing emails). And whether you are a marketing rock star or a total newbie – it is always good to learn from the best email marketing campaigns in order to … B2B email marketing strategy Email marketing segmentation B2B email examples B2B email marketing success Human touch. An event invitation email is an integral part of event marketing. Try various speaker line-ups and order of copy. By providing resources to your reader that will make it easier for them to register for the event, you’ll be setting yourself up for success. Also, feel free to use examples and templates with the help of the platform for the wording of thank you emails after an event. You don’t have to reinvent the wheel just because you’re introducing a new event. Every email is sent from someone. We all know attendee satisfaction is key to event success, but how do we measure it? Key takeaway: Including a headshot of the sender does a lot to create a personal touch to the email, making the reader feel more comfortable and familiar with the conference. And email is a great channel to get the word out about those events so that they are well-attended. Use these highly effective and successful event marketing strategy examples to inspire your next campaign. You also need to come up with the best email subject line for that email that will get users to open it in the first place. 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